Opening 2027 on the Heart of Vilas County Bike Trail in Plum Lake, WIOpening 2027Plum Lake, WI When exactly?

Right on the trail in Plum Lake.

We’re on the “Heart of Vilas County” bike path in Plum Lake. There’s plenty to do for anyone who likes a good snack and a pretty view.

Where
2879 Highway 155
Sayner, WI 54560
When
Opening 2027. Weekends to start, 7:30 to 2:30.
Google Maps (opens in new tab)Apple Maps (opens in new tab)

Around Plum Lake

Pack a snack, pick a trail.

Trails, lakes and campgrounds within a short ride of the shack. Point at a pin, or tap one, for the details.

Map of the lakes and forest around Sayner, with the Heart of Vilas County Bike Trail running through it.
  1. Sweetfern Snack Shack

    Coffee, bakes, snacks

    Right on the Heart of Vilas bike trail, at the south end of Sayner.

  2. Musky Mountain Trails

    Mountain biking

    Beginner to expert singletrack loops on the site of the old Mus-Ski Mountain ski hill, built by LAMBO and still growing.

  3. Fern Ridge Trail

    Mountain biking, winter fat biking, hiking, snowshoeing

    Four miles of one-way flow singletrack with ride-arounds on every feature, plus hilly hiking loops and a bog boardwalk.

  4. Shannon Lake Trails

    Mountain biking, winter fat biking, hiking, cross-country skiing, snowshoeing

    Gently rolling loops from about 2 to 6.5 miles, with a scenic circuit around Shannon Lake. Ungroomed skiing and snowshoeing in winter.

  5. Escanaba Trail

    Mountain biking, cross-country skiing, hiking

    Hilly, scenic trail looping past five lakes. Groomed for classic skiing in winter; state trail pass required to ski.

  6. Razorback Ridges

    Cross-country skiing, mountain biking, snowshoeing, hiking

    About 16 miles of Lions Club-maintained trails just west of Sayner. Singletrack in summer; classic and skate skiing in winter, plus a warming building and ice rink.

  7. Awassa Trails

    Cross-country skiing, snowshoeing, winter fat biking, hiking

    Three level, shaded loops through oak, maple and pine on 230 acres owned by the Town of St. Germain. Groomed for skiing in winter, free, and one of the few wheelchair-accessible trails around. Park behind the elementary school.

  8. Fallison Lake Trail

    Hiking, snowshoeing

    One of the forest’s more rugged hikes, circling Fallison Lake through bogs and a hemlock glade. Watch for loons, osprey and eagles. No bikes.

  9. Star Lake Trampers Trail

    Hiking, snowshoeing

    Rolling 1- and 2-mile loops through old logging country, home to some of Wisconsin’s first tree plantings from 1913. No bikes.

  10. North Trout Trail

    Hiking, snowshoeing

    An easy 1-mile loop around a spruce-tamarack bog and along the Trout Lake shore. Great for spring wildflowers.

  11. Allequash Lake Boat-in Sites

    Paddling, camping

    Four campsites you can only reach by boat, each with a picnic table, fire ring and open-air toilet. Reserve ahead.

  12. Bittersweet Wild Lakes Boat-in Sites

    Paddling, camping

    Five boat-in campsites across four quiet lakes, with names like Trapper’s Cabin and Loon Song. The road in is rough; four-wheel drive recommended. Reserve ahead.

  13. Nebish Lake Boat-in Sites

    Paddling, camping

    Two boat-in campsites on a research lake. Anglers register at the Escanaba Lake fish checking station before and after each day on the water. Reserve ahead.

  14. Crystal Lake Campground

    Camping, paddling and swimming

    Modern state forest campground with showers, wrapped around a no-motorboat lake, with the bike trail at the gate.

  15. Firefly Lake Campground

    Camping, paddling and swimming

    Modern campground with showers on a small, clear, sandy lake with no boat motors.

  16. Musky Lake Campground

    Camping

    Modern campground with showers on Big Muskellunge Lake, next door to Crystal Lake.

  17. North Trout Lake Campground

    Camping

    Rustic campground on the northeast corner of big Trout Lake, with a boat launch and bike trail access.

  18. South Trout Lake Campground

    Camping

    Small rustic campground on deep Trout Lake, right on the paved bike trail.

  19. Plum Lake Campground

    Camping

    Small rustic campground on Plum Lake with a fishing pier, close to Sayner.

  20. Starrett Lake Campground

    Camping, paddling and swimming

    Designated quiet zone (no generators) on a small electric-motors-only lake. Good swimming.

  21. Razorback Lake Campground

    Camping

    Popular rustic campground for swimming, boating and fishing.

  22. West Star Lake Campground

    Camping

    Rustic campground on Star Lake with excellent swimming and a nearby hiking trail.

  23. East Star Lake Campground

    Camping

    Rustic campground on the southeast corner of Star Lake, known for fishing and swimming.

  24. Carrol Lake Campground

    Camping, paddling and swimming

    Small rustic campground on the south side of Carrol Lake, with a swimming area, picnic area, boat launch and an accessible fishing pier.

Heart of Vilas County Bike Trail

Address
2879 Highway 155
Sayner, WI 54560

On the northwest corner of Froelich and Highway 155, right on the trail.

Google Maps (opens in new tab)Apple Maps (opens in new tab)
Right now
No regular market this year while we build. Watch Instagram (opens in new tab) for the odd pop-up.
The shack, 2027
Open to bikes and boats.
Open to skis and sleds.
Open to whatever you’re headed out to do.
Weekends to start, 7:30 to 2:30.
Say hello
sweetfernkitchen@gmail.com
@sweetfernsnackshack (opens in new tab)
Writing about us? Same address, with “Press” in the subject.
Getting here
Campgrounds, boat landings and trailheads all around; hike, mountain bike, ski or sled from the door. Bike parking out front, dogs welcome outside, cars welcome too.

Out the door

By trail from the shack

  • St. Germain about 8 mi
  • Sweetfern Snack Shack mile 0
  • Plum Lake Campground about 1 mi
  • Crystal Lake Campground about 5 mi
  • South Trout Lake about 8.5 mi
  • North Trout Lake about 11.5 mi

Miles by trail, rounded. The trail runs 52 miles in all.

Know before you go

Things people ask us at the market.

If the answer you need isn’t here, email us. We answer honestly, including when the answer is “we don’t know yet.”

So when do you open?

2027, weekends to start, and 7:30 to 2:30 is the plan. We’ll name the date the minute we know it; the opening list hears first.

Can I get anything before then?

Not on a schedule this year; we’re building. If we pop up, it’ll be on Instagram (opens in new tab).

Can I pre-order for a group ride?

Not yet — no pre-orders to start. We’ll open walk-up and see what the trail needs.

I’ve got a nut allergy. What’s safe?

Every opening-day item lists its ingredients on the menu; rotation bakes get theirs on the board at the shack. Most things contain wheat, dairy, and egg; some contain nuts and seeds. GF and vegan options will be marked at opening.

Are you open in winter?

That’s the plan. Ski and sled season brings people to our neighborhood. We’ve got stuff to keep you warm, and we’ll post the season schedule once we set it.

Bikes? Dogs? Cars?

Bike parking out front, dogs welcome outside, and there will be plenty of nearby parking for cars too.

Water? Restroom? Pay by card?

Yes to all of it. Fill your bottle, use the restroom, pay by card, grab a seat, and top up your tires at the pump out front.

Do you do wholesale or catering?

Ask us: sweetfernkitchen@gmail.com, subject “Wholesale” or “Catering”.

Why “Sweetfern”?

It’s a plant with an unmistakable warm, northern scent. We’ve both always loved it, and it was just another thing we discovered we had in common.

Updates when we’ve got something to say.

The planned date, the day we open, and anything else. Until then, the odd pop-up goes on Instagram (opens in new tab).

News from the shack: opening day first, then new menus, pop-ups and changes of hours. The list is kept for us by EmailOctopus; we never sell or share it, and every email has a one-click unsubscribe.